Evil Streetwear

Evil Streetwear is a clothing brand totally imagined and created in Florence, Italy.

The owner, Giacomo, started the brand on the basis of his illustrations’ project called _theevilart. Characters illustrated in an urban, comic-like style turned out to be great subjects for custom t-shirts. evil streetwear responds to the desire to create everyday clothing that’s simple but fun, with catchy and colourful graphics.

Clothes are customised with two main techniques: embroidery and screen printing, directly by Giacomo in his small but mighty studio in the heart of Florence. Attention to detail is key, achieved with custom woven labels, small embroideries and prints.

The brand motto ‘it’s good to be evil sometimes’ is light-hearted; evil wants to challenge the way we see stereotypically evil or ‘bad’ characters, and perpetuate the message that not all that looks evil, is evil.